Author Archive

Lisa Kidder, winner of MOSTraining's first Facebook Sweepstakes

Look Who Won MOSTraining’s First Facebook Sweepstakes

Congratulations Lisa! Thank you Lisa for participating in MOSTraining’s first ever sweepstakes. Your support of MOSTraining’s Facebook business page is appreciated. We look forward to your future visits. Are you planning to run a promotion on your Facebook business page? If so, take time to educate yourself to Facebook’s policies. Keep reading to learn how. Running a [...]

LinkedIn Marketing An Hour A Day… or Less

LinkedIn Marketing An Hour A Day… or Less

  LinkedIn Marketing An Hour A Day, written by Viveka Von Rosen is a book that should be on the desk of every business person who truly wants to learn how to leverage LinkedIn. Von Rosen’s book is targeted to people with a wide range of knowledge. Even if you already have a LinkedIn account, [...]

Write Genuine Recommendations

The Two-Edged Sword of LinkedIn Recommendations

Write Genuine Recommendations LinkedIn’s Definition A recommendation is a comment written by a LinkedIn member to endorse a colleague, business partner, student, or service provider. People interested in hiring or doing business with someone often consider recommendations in making their decisions. The two-edged sword of a LinkedIn Recommendation Never give a recommendation on the sole [...]

Social Media Training

Why Social Media Training is Crucial for Your Business Success

    Social Media marketing is more than a Facebook page. Social media marketing is broad and often complex. It involves both hard and soft skills. When used correctly, it can be an effective and economical method of marketing. It can potentially generate huge returns. However, there is a strategy and a technical side to using these channels. In addition, to [...]

The New Relationship Marketing: Mari Smith’s Timely New Book

The New Relationship Marketing: Mari Smith’s Timely New Book

The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network using the Social Web Recently, I interviewed Mari Smith, author of, The New Relationship Marketing: How to Build a Large, Loyal, and Profitable Network Using the Social Web, which released on October 25, 2011. As a social media marketer or any marketer for that matter; [...]

Google+ Hovercard Has Marketing Benefits

Google+ Hovercard Has Marketing Benefits

The Marketing benefits of your Google+ Hovercard. Read on for the Google+ hovercard marketing tips and tricks. Video included. What happens when you hover over a  name link in a Google+ post? A pop-up card appears, known as a hovercard. The information contained within is, to date, pulling information from the person’s Employment field they have defined [...]

Old Marketing Fuel Can Keep Your Company Grounded. Can Launch Refuel Your Business?

Old Marketing Fuel Can Keep Your Company Grounded. Can Launch Refuel Your Business?

A search for new fuel. Can Launch refuel your business? If you are like me, you are always reading to stay current on the latest technologies and learn new marketing strategies to fuel your business growth, while continuing to provide your customers with value. Well, I found some new fuel this month in a book – [...]

How Do I Stop Email Notifications From Facebook?

How Do I Stop Email Notifications From Facebook?

What triggers Facebook emails to my Inbox?  There are a number of triggers that result in receiving an email from Facebook, which you can control from within the Notifications section of your Account settings. Let’s get started learning how. It’s easy! Controlling your Facebook email notifications Login to your Facebook account. Afterwards, you will need to access your Notifications page [...]

What Makes A Good PowerPoint?

What Makes A Good PowerPoint?

How Effective Are Your PowerPoints? PowerPoint is a wonderful presentation tool, which many use in an ineffectual way. Slides are often riddled with bullets, heavy with text, poor color combinations and much more. This article covers key points that will help you get started on the path to a better PowerPoint. Auditory and Visual Channels [...]

QR Codes Revealed. Creative and Strategic QR Marketing

QR Codes Revealed. Creative and Strategic QR Marketing

Marketers and Consumers can gain much by learning about and using QR Codes   Does this image look familiar? It is a QR code and they are appearing everywhere – in magazines, business cards, web pages, billboards, flyers, clothing, products, and even on food!  Marketers and consumers stand to benefit in many ways from the use [...]